STORY mfg.
STORY mfg.
Story mfg. was born out of a desire for a more authentic, fulfilling and kind approach to fashion -- one that doesn't involve a trade-off between aesthetics and consciousness. We are a husband and wife team and work with a large group of dyers, weavers, embroiderers and tailors.
We want to make things and choices that help change the fashion industry for the better and show that being considerate and kind (to people and the planet) is not only important but an enormous strength. We believe fashion can be a form of social activism and that STORY mfg. can help create a more positive future.
Our manifesto has been the cornerstone of our practice, but it's open to adaptation as more opportunities to create positive interactions arise.
Stone Island
Stone Island
Stone Island is an Italian luxury fashion brand renowned for its innovative approach to menswear, particularly outerwear. Founded in 1982 by designer Massimo Osti in Ravarino, Italy, the brand has become synonymous with technical experimentation and distinctive design.
Stolen Girlfriends Club
Stolen Girlfriends Club
Stolen Girlfriends Club (SGC) is a New Zealand-based fashion label renowned for its rebellious spirit, punk-inspired aesthetics, and rock 'n' roll ethos. Established in 2005 by Marc Moore, Dan Gosling, and Luke Harwood—three creatives with backgrounds in surfing and art—the brand emerged from a shared desire to create clothing that resonated with their personal experiences and artistic expressions. The name "Stolen Girlfriends Club" originated from a successful art show by Moore, which celebrated the idea of rescuing individuals from unfulfilling relationships, a theme that seamlessly transitioned into the fashion label's identity.
Stockholm Surfboard Club
Stockholm Surfboard Club
Stockholm Surfboard Club (SSC) is a Swedish brand that seamlessly blends surf culture with Scandinavian design. Founded in 2019 by Manne Haglund Glad, a surfboard shaper and designer, alongside Jonny Johansson, the founder and creative director of Acne Studios, SSC emerged from their shared passion for surfing and craftsmanship.
Stine Goya
Stine Goya
Stine Goya is a Danish fashion designer renowned for infusing vibrant color and expressive prints into Scandinavian fashion. Born in 1979, she pursued her studies in fashion design with a focus on print at Central Saint Martins in London, graduating in 2005. In 2006, she launched her eponymous label in Copenhagen, aiming to challenge the prevailing minimalist aesthetic of Scandinavian design by introducing bold and artistic elements.
Steven Passaro
Steven Passaro
Steven Passaro is a Paris-based fashion designer renowned for his emotionally resonant and eco-conscious approach to luxury menswear and womenswear. Born in Aubervilliers, France, in 1992 to Portuguese parents, Passaro's work blends traditional tailoring with innovative techniques, reflecting a deep sensitivity to both the human experience and the environment.
Stella McCartney
Stella McCartney
Subsequent key highlights for the brand include launching an ongoing adidas by Stella McCartney performance wear partnership in September 2004, releasing the vegan STELLA fragrance and debuting the first lingerie collection in 2008. In Winter 2009, the iconic Falabella bag was introduced, distinguished by a hand-laced cotton and diamond-cut chain detail – the vegan accessory is now of Stella McCartney’s bestselling collections. In the same year, Stella McCartney Kids was introduced, and the sustainable fashion house expanded into eco-friendly eyewear in 2011.
Stella was appointed Team Great Britain’s Creative Director for the 2012 Summer Olympics in London by adidas, marking the first time in the history of the games that a leading fashion designer has designed the apparel for a country’s team across all Olympic competitions. In 2016, she unveiled her first full swimwear collection, launched the new STELLA POP fragrance and was invited to be Creative Director for Team Great Britain again for the 2016 Summer Olympics in Rio.
The first-ever Stella McCartney menswear collection launched in Spring 2017 and Stella designed the first-ever vegan Stan Smith trains in Autumn 2018. That year, she also launched the Stella McCartney Cares Foundation – a non-profit charity platform devoted to dually supporting sustainability and breast cancer awareness, two causes especially close to the designer’s heart.
After 17 years of partnership, Stella purchased Kering’s stake in her company in 2018. Later that year, she designed Meghan Markle’s wedding reception dress and partnered with the United Nations on a sustainable fashion charter.
In 2019, Stella McCartney entered into a partnership with LVMH to further develop her brand, while retaining a majority ownership. She will also serve as a special advisor on sustainability to Bernard Arnault and the conglomerate’s executive committee. Additionally, in January 2020, Stella became the first fashion designer ever to appear on the cover of Vogue USA.
Cementing her position as an innovation leader in 2021, Stella was invited by HRH The Prince of Wales’ Sustainable Markets Initiative to attend the G7 Summit and the United Nations Climate Change Conference (COP26), where she hosted a Future of Fashion material innovations exhibit. Stella McCartney was the only fashion designer to attend COP26, the global climate change summit, launching the travelling “Future of Fashion” exhibit. She attended the G7 UK conference and signed the Terra Carta treaty. In the same year, she released the world’s first-ever vegan football boot, in collaboration with adidas and Paul Pogba, and the world’s first Mylo™️ mycelium leather garments and runway bag.
In 2022, Stella released the world’s first-ever commercially available Mylo™ luxury handbag crafted from mycelium and continued to innovate nature-positive material innovations. She also launched STELLA by Stella McCartney – a vegan and cruelty-free skincare range crafted from over 99% natural ingredients. Stella also became a co-founder of the SOS Fund, investing in next-gen start-ups at the grassroots level to support nature-positive solutions and innovations.
This commitment to pioneering a conscious luxury movement continued with Stella’s vocal support of The Fashion Act policy in New York as well as the launch of STELLA by Stella McCartney skincare, an entirely vegan, 99% natural beauty range in partnership with LVMH.
In 2023, Stella was honoured with a CBE, Commander of the Order of the British Empire, by His Royal Highness King Charles III in recognition of her services to fashion and sustainability. She also debuted the world’s first-ever luxury products crafted from BioSequins and regenerative cotton.
Today, Stella McCartney spans women’s ready to wear, unisex capsules, kids’ clothing, accessories, swimwear, lingerie, a performance wear collaboration with adidas, STELLA skincare and more – with 48 directly owned stores and 21 franchise stores across New York City, London, Paris, Milan, Tokyo, Shanghai and Beijing. Our collections are now sold in 77 nations through 863 specialty shops and department stores, and ship to 100 countries via online.
Stefan Cooke
Stefan Cooke
Stefan Cooke is a London-based fashion designer renowned for his innovative approach to menswear. He co-founded the eponymous brand Stefan Cooke in 2018 alongside his partner, Jake Burt. The brand is celebrated for its meticulous craftsmanship, subversive textile techniques, and a distinctive aesthetic that blends personal subcultural references with authentic wearability.
Staple Design
Staple Design
Staple Design is a multifaceted creative agency and streetwear brand founded in 1997 by Jeff Ng, known professionally as Jeff Staple. Based in New York City, the company operates at the intersection of fashion, design, and culture. Its influence spans across streetwear, branding, retail, and digital innovation.
Stand Studio
Stand Studio
STAND STUDIO was founded by Nellie Kamras in 2014 from the idea to meet a demand for expertly designed high fashioned leather pieces at an accessible price. Since then the brand has expanded to deliver seasonal collections mainly in leather and faux fur, but also in wool, vegan leather and other new sustainable materials.
Today, STAND STUDIO is mainly recognised for its wearable leather pieces and colourful faux fur coats for style-savvy women looking for delicate wardrobe staple
STAND STUDIO is now a renowned contemporary fashion brand that can be found in selected premium stores throughout Scandinavia, Europe, Asia and the US.
Stampd
Stampd
Stampd is a Los Angeles–based contemporary streetwear brand founded in 2011 by Chris Stamp. Known for its minimalist monochrome aesthetic, luxury materials, and modern West Coast sensibility, Stampd bridges the worlds of high fashion and street culture — often described as “modern luxury streetwear.”
The brand captures the essence of refined rebellion, combining the laid-back cool of California with meticulous craftsmanship and architectural precision.
St. Agni
St. Agni
St. Agni is an independent, Australian design studio, founded in Byron Bay. The studio explores contemporary wardrobing through considered design and precise tailoring, that speaks to a minimalist aesthetic. A vision conceived from the idea of designing functionally refined pieces that exist in the space between progressive contemporary and nonchalance, St. Agni has seen a natural evolution from handwoven leather accessories to premium ready-to-wear. Since its conception the studio lives by the philosophy of ‘less is more’, keeping versatility and longevity at the forefront of decision making. The collections are underpinned by the appeal of a modern uniform, offering an ever-evolving style of wardrobing. St. Agni blends timeless silhouettes and considered detailing, with an emphasis on exceptional fabrics and supply chain transparency. St. Agni was founded by Lara and Matt Fells and has five Australian retail stores, located in Melbourne, Sydney, Byron Bay and Brisbane, an online store that services customers worldwide and over 90 retailers across the globe. The studio remains headquartered in its founding town of Byron Bay.
St. John
St. John
THE WORLD OF ST. JOHN
As the oldest American luxury house, our attention to detail and premium craftsmanship demonstrate our commitment to quality and longevity. We understand the needs of the women who love our products, and we are here to serve her for any occasion.
FEMALE FOUNDED
We are dedicated to instilling confidence in and showing up for the loyal women who love us. Marie Gray had a vision. With an eye for style and a deep understanding of women's lifestyles and wants, she and her husband Robert launched St. John with one perfect knit dress. Gray sensed women would be drawn to sophisticated, streamlined knits in high quality fabrics with versatility in mind. And we have been ever since.
SSUR
SSUR
SSUR was founded in 1988 by visionary artist Ruslan Karablin, a creative force born in Odesa, Ukraine. Raised amidst the kaleidoscopic energy of Brooklyn's Coney Island, Ruslan etched his mark on New York City's Downtown art scene, laying the cornerstone for what would become a legendary brand.
As one of the trailblazers of streetwear, SSUR quickly rose to prominence, revered for its genuine ethos and innovative designs that captivated audiences not only in New York City but across the globe.
Ruslan’s creative journey was marked by art shows and collaborations that pushed boundaries and challenged conventional thinking. From iconic cooperative partnerships with the likes of Supreme to boundary-pushing projects with everyone from Undefeated, Stüssy, Levi’s, Converse and MEDICOM, each project bore the unmistakable imprint of Ruslan’s artistic vision, captivating audiences and leaving an indelible mark on the cultural landscape.
To challenge the status quo thru disruptive visuals materialized as environments, installations, art products and collectibles.
ssstein
ssstein
stein (stylized as SSTEIN or stein.) is a Japanese fashion label founded by designer Kenta Matsushige in Tokyo. Launched in 2016, the brand has gained an international following for its minimalist yet deeply emotional aesthetic, characterized by refined tailoring, soft structure, and a philosophical approach to form and atmosphere.
The name stein — derived from the German word for “stone” — reflects the brand’s concept of stillness, permanence, and quiet strength, a metaphor for the designer’s pursuit of timeless, introspective beauty in clothing.
SRVC
SRVC
Founded in the Spring of 2021, London based brand SRVC (Service) offers a distinctive take on women’s design and reimagines refinement with a hyper-futuristic edge.
The brand addresses the needs of modern women, today and beyond exploring innovation and functionality, ensuring that everything we create is of service to the diverse female form. Addressing both community and the individual, our designs often incorporate an opportunity to ‘self-style’. Reconstructing and deconstructing pieces to create different silhouettes and looks allowing room for expansion on how our garments can sustain within an existing wardrobe as well as the multi faceted SRVC universe.
Creatively led by Ricky Wesley Harriott, SRVC empowers with sleek and dynamic silhouettes exploring futurist proposals of traditional (service) garment archetypes. With focus on the relationship between garment and body we re-imagine wardrobe codes that lead with inclusivity, empowerment and quality.
Since the brands launch, SRVC has garnered notable press attention, and has begun to establish a strong presence with global retailers allowing brand enthusiasts the opportunity to experience the collections in-store and online.
Sporty & Rich
Sporty & Rich
Sporty and Rich began as a mood board for life; a collection of images from past and present that represent a life surrounded by beauty. It soon expanded into a print magazine, covering design, love, creativity, and forgotten moments and people. Now, we offer a collection of simple, yet thoughtfully designed products that emphasize longevity over momentary relevance.
Sportmax
Sportmax
Driven by evolution, iconic modernity and a chorus of creative talent. Sportmax was founded by Achille Maramotti on the principles of tailoring, experimentation of fabrics and wardrobe-coordinated mix and matching.
Sportmax was born in 1969 taking inspiration from a previous collection called POP, dedicated to young women. A design inspired by the sportswear of the US and the idea of a freer fashion of Swinging London. The intense focus remains on culture and trends through a unique vision of a diverse group of talents joining together over the years.
Sportalm
Sportalm
The history of the Sportalm brand is closely linked to its roots and its home: Based in Kitzbühel, the company has been thinking internationally and working regionally for over 70 years. Founded as a small, local knitting mill, the family business grew into an international brand. Today, the heart of Sportalm still beats in Kitzbühel. This is where the company is headquartered and where the Ehrlich family has its roots. The formula for success: Values such as quality, joie de vivre and a sense of home are combined with passion and the courage to embrace trends and change.