Winnie New York

Winnie New York

Winnie New York

Winnie New York is a luxury fashion brand founded in 2018 by Idris Balogun, a Nigerian-born, London-raised designer who trained at Savile Row and worked with Burberry and TOM FORD before launching his own label in New York. The brand embodies a refined blend of classic British tailoring and modern American ease, offering meticulously crafted garments that merge heritage techniques with contemporary silhouettes.

Winnie New York focuses on precision, structure, and emotional storytelling, often exploring themes of identity, craftsmanship, and cultural duality. Each collection reflects Balogun’s deep respect for artisanal construction — from hand-finished suits to minimalist knitwear and sculptural outerwear — while introducing youthful fluidity and understated elegance.

Positioned within the realm of modern luxury menswear (and evolving into gender-fluid tailoring), Winnie New York has gained recognition for redefining what contemporary tailoring can look like — thoughtful, inclusive, and timelessly sophisticated.


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