Yuki Hashimoto
Yuki Hashimoto
Yuki Hashimoto is a Japanese fashion designer who founded his eponymous label in 2018, launching his first collection (2019 Spring/Summer “BAD DAY CAMP”) in July 2018. He studied at Kyoto University of Art and Design (graduated 2010) and then attended the fashion department at the Royal Academy of Fine Arts Antwerp. Before launching his brand, he gained experience working as a design assistant for brands such as Kris Van Assche, Raf Simons and Maison Margiela.
His brand philosophy is built around the concept of “NEW ORDER”, meaning designs that respect the history and cultural roots of clothing (function, tailoring, heritage) while re-interpreting them for the next generation through modern silhouettes, materials and details. His aesthetic combines tailored jackets and trench coats, dark palettes, angular cuts, repositioned pockets and fastenings, and twist/seam work that disrupts conventional forms.
